“Learning is deeper and more durable when it’s effortful. Learning that’s easy is like writing in sand, here today and gone tomorrow.”
― Peter C. Brown, Make It Stick
In a class, every student has a preferred learning style. Some learn best by listening, observing every step, and learning hands-on. Most educators recognize three broad learning styles: visual, auditory, and kinaesthetic. Each type refers to a preferred way of receiving and processing information to learn.
As the students graduate, they still carry those learning styles throughout their lives. In the work environment, managers don’t even think about the employees’ learning style and stick to how their previous supervisors taught them.
Sadly, most learned the hard way through hundreds of mistakes and errors. Thus, leading to wasted time and effort due to ineffective teaching.
Every person becomes a teacher at least once in their lives—a teacher to oneself, friends, team, or employees. For leaders, it is essential to take time and personally get to know their team. Good teaching creatively tailors students’ different learning styles and uses strategies that make learning efficient.
Effective teachers provide high-quality instruction to increase student achievement by delivering researched-based education filled with technology integration. Consequently, understanding how the brain functions and maximizing its use are vital in effective learning.
Introducing cognitive learning in the workplace equips employees with the skills they need to learn effectively. They can develop long-term problem-solving skills and apply them under challenging tasks.
Two cognitive scientists, Henry L. Roediger III & Mark A. McDaniel, and a storyteller, Peter C. Brown, wrote a book about successful learning. “Make It Stick: The Science of Successful Learning” draws on cognitive psychology, blended with stories of genuine knowledge to offer specific, actionable techniques to become a stronger learner.
Henry L. “Roddy” Roediger III is an American psychology researcher in human learning and memory. He ascended to prominence for his work on the psychological aspects of false memories.
He focuses on memory accessibility and retrieval – how we access and recall memories that we have stored. He developed theories, explored phenomena, and pioneered research techniques from this standpoint.
Mark A. McDaniel is an American psychology researcher in human learning and memory. He is one of the most influential researchers in prospective memory and well recognized for other research in memory and learning, cognitive aging, and implementing cognitive psychology to education. McDaniel published over 100 articles, book chapters, and edited books. His study in memory and cognition has received grant support of over two million dollars from NIH and NASA.
Peter C. Brown is a writer and novelist from St. Paul, Minnesota. After retiring from management consulting, he published several books on money-making ventures for nonprofits.
Altogether, they co-wrote Make It Stick: The Science of Successful Learning.” The book received an Honorable Mention, 2015 PROSE Award, Education Theory category, Association of American Publishers and A Chronicle of Higher Education “Top 10 Books on Teaching” Selection, 2014.
The result is an accessible and actionable manual for faculty, students, and lifelong learners across systems. While some claims made about learning and memory may not appear groundbreaking to those familiar with the scholarship of teaching, learning, or cognitive science, the authors directly apply this work to teaching and learning invaluable ways.
The book is organized by topic, with each chapter focused on a different learning strategy or challenge. A real strength of the text is the authors’ use of their writing to illustrate the techniques and research they advocate. The authors wrote in a convenient and application-based language ideal for both instructors and students.
Make It Stick’s last chapter contains an invaluable summary of the critical points of the text organized as a specific set of tips explicitly written for different readers—for students, lifelong learners, teachers, and trainers.
Stephen Rhyne, the founder and CEO of ConveYour—a Sales Onboarding Expert. In 2009, he quit his sales job, taught himself how to code, and launched a profitable SaaS in one year.
Most direct sales companies use training tools built primarily for salaried employees. With Stephen’s ten years of working experience, such companies resulted in billions of dollars of lost sales each year due to unoptimized onboarding processes.
Stephen empowered Fortune 500 companies, national bestsellers, and business trainers & coaches to develop their people through his skills as a programmer and entrepreneur. His sales and customer development background gave him the unique ability to translate customer pain points into great web tools.
ConveYour, founded in 2016, is a microlearning platform for trainers and companies. It provides training and communication tools needed to be a successful trainer to independent representatives. It allows trainers to customize and tailor the reps’ and industry’s goals.
Stephen Rhyne, founder and CEO of ConveYour
ConveYour serves all organizations from small businesses to large Fortune 500’s and universities. They help training teams kill dull and ponderous production processes with microlearning. The book Make It Stick significantly influenced Rhyne to drive ConveYour’s direction in the long run.
Make It Stick is excellent to build awareness about the best practices psychologically proven to increase learning effectiveness. It is a must-read for anyone interested to become a life-long learner. The book benefits a broad audience, from teachers and learners to trainers and founders.
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